For a lot of people, they’re just now starting the journey of ecommerce packaging. Most of us do get into the problem of getting into other things such as optimizing the site, marketing, posting to the socials, all that jazz. 

The process of making sure you have ethe right packaging and the shipping is critical for all businesses, since the foundation of everything is in your online store. 

This is because most customers think that the right packaging is vital when they’re making a decision, and more are looking to spend more if the packaging looks good. 

So the right packaging does offer a better impact to you down the road too. 

When it comes to shipping, being effective with this is good since it helps to ensure you get the right dates so that they’re good for everyone as well. 

So how do you begin? Let’s get started! 

First the design 

The first thing to do when you’re looking to learn about this, is you must know the packaging design. 

This is where you begin, since you need the right brand, the right colors and fonts, and other assets and the like. 

Combine all of this into a singular document and then you can send it to a designer to use. 

You can also start here by making a logo for your brand, and there are ways to do this too. 

You also want to look for other DIY templates and options for your logo if you feel you need this. 

From there, you need to determine the kind of packaging to use. This does heavily depend on the type of product, but usually, shipping boxes, mailers, rigid boxes, and flexible kinds of packaging are good, but you want to make sur that you get this from point A to point B in one instance and one piece. 

Remember when you’re designing this that stuff happens, where it’ll get dropped on the ground, or may be in the snow and rain. While you can’t control the elements, making sure you choose the right design for this, you definitely will enjoy this. 

You then want to measure the product, get the right types of measurements, and also from there, you want to finally have a message that you’d like to convey on the box, so that you know exactly what type of branding you want to do as well. 

Creating the Unboxing experience 

The next step, once you’ve done that point, is to look at how you can create the proper unboxing experience. 

This is no longer a little optional step, but it’s a must, since this is how you get the clicks, the shares, and eventually the loyalty. Also remember, your packaging does tell a story, so if you make sure that you do just this, you’ll be able to show that you do care. 

There are a lot of different ways to create this. Free samples simple notes, all kinds of other details do go a long way. 

Some of the different ways that you want to consider include: 

  • Custom tape 
  • Stock or tissue paper that’s custom 
  • Branded stickers 
  • A spiro pack for protection 
  • Packaging sleeves for the extra types of brand recognition. 

Finally, you’ll want to look into shipping and fulfillment. 

You can do this yourself, or you can hire these types of services in order to ensure that you do get the most that you can out of this and offers a way to ensure that you’re getting the most that you can out of this, and to really ensure that everything is in good order.